Member Spotlights


Catherine Noyes
Gresham Smith

Current job:  Project Executive / Principal-In-Charge, Corporate/Urban Design and Industrial

Summary of your role in the company: I’m the Project Executive for all corporate /  urban design and industrial projects. I’m charged with growing Gresham Smith's presence, with primary focus on the Carolinas.

How I chose my occupation: I lead AEC and Development firms as the Chief Marketing Office / similar for over 25 years, but wanted less administrative responsibility and to focus solely on being the front lines directly building the business.

Years in the business: 30!

My specialization is:  Making clients happy by saving them time, headaches and money! That’s the headline. I have particular experience in M+A, building global marketing teams, and building / deploying business growth strategies.

A good lead for me is:  End users and developers looking for a full service AE that is both highly creative and understands how to design to budget.

The most satisfying part of my job is: The engaging work, helping clients solve challenges, creative colleagues and the autonomy Gresham Smith encourages me to use to deliver!

Best leadership advice I have been given:  Don’t let pride get in the way of making the best decision. Hire people smarter than you.

Greatest professional achievement:  Youngest and only female principal at former firm (37), and reduced turnover in a global department from 81% to 14% in 18 months.

Number of years with CREW: 20+ (all but one of those years with the Detroit Chapter)

Most significant CREW connection: Locally, I’d have to say Ann Fleming Powell from Trinity Partners. I met her at my first Charlotte CREW meeting, and we’ve done some projects together already!

Hometown: Kingsport Tennessee

Number of years in Charlotte: One+

Family: Four daughters – Lauren (29), McKenna (27), Elena (18), Emilia (16) and the rest of my extended family has lived in Charlotte for over 25 years! It’s already home!

My ideal vacation spot: Positano, Italy

Hobbies/Interests: Hiking, white water kayaking, paddle boarding, painting, reading, cooking, concerts

Other professional organizations I belong to: NCEDA, SCEDA, still getting connected. Any suggestions?

I wish I could: Have unlimited time and energy!



Lisa Vogel
Boston National Title

Current job:  Boston National Title, VP of Commercial Title Services

Summary of your role in the company: I lead the Commercial Division for Boston National Title. I am in charge of the overall customer experience and client growth, as well as profitability and revenue growth of the division.

How I chose my occupation: I chose this job based on the people at the company. Good, solid, smart, caring and supportive people that are moving in a forward direction in business and in life.

Years in the business: 5 years

My specialization is:   The commercial side of real estate title insurance and settlement services. My specialty, besides providing title insurance, is driving business to my clients and prospects. I stay on top of the relationships I keep and introduce them to others in order to proactively drive deal-making.

A good lead for me is:  A transactional commercial real estate attorney, a developer, investor, lender or broker. We handle transactions in all 50 states so these people and deals can be in any state.

The most satisfying part of my job is: Driving business to my clients and prospects.  Getting to know the people I reach out to on a personal level. Having my clients enjoy an easy experience with the title side of their deals.

Best leadership advice I have been given:  Be yourself. Do what you do, which is being authentic and caring.

Greatest professional achievement:  Starting the Commercial Division from scratch and growing it to where it is now. Our operations team is the best in the business. The customer experience we give our client is second to none.

Number of years with CREW: Going on 4 years

Most significant CREW connection: Marie McLucas, Primax Properties. She is a wonderful leader, role model and support system for women in business. I am grateful for our relationship.

Place of birth/hometown: Minneapolis, MN

Number of years in Charlotte: 15

Family: Husband: Steve Kirschner, Kids: Ryan (20), Shayna (17), Kyle (13) and Steve’s kids Marcus (17) and Alexa (13)

My ideal vacation spot: Any relaxing spot with my family.

Hobbies/Interests: Family activities, tennis, running/athletics, traveling, reading, walking around the park with our two, silly dogs.

Other professional organizations I belong to: Wharton Club of Charlotte.

Feel free to include any additional information about yourself that you would like! My heart is full, and I am truly grateful, for where I am now in life – professionally and personally. Life has not always easy and some obstacles have seemed unsurmountable. But with the help of my family and close relationships, I was able to get on the other side. And now, like the expression on the t-shirt… Life is Good!

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